Makhana Wholesale for Snack Brands – Sourcing, Pricing & Supply Insights
- Written By:Vikrantsingh
- July 12, 2025

Makhana, also known as fox nuts or lotus seeds, has gained significant popularity in the snack industry due to its high protein content, low fat, and crunchy roasted appeal. For snack brands looking to incorporate makhana into their product range, understanding makhana wholesale sourcing becomes critical — especially when navigating price points and packaging standards. One of the most competitive supply hubs is Bihar, India’s makhana cultivation capital.
This blog explores the essential factors brands should consider when sourcing makhana wholesale, including types, packaging, shelf life, and the Makhana wholesale price in Bihar.
Makhana Wholesale Price in Bihar – Chart Overview
Packaging Size | Makhana Type | Form | MOQ (Min. Order Quantity) | Approx. Price (INR/Kg) |
1 kg | Lava Makhana | Loose | 100 kg | ₹520 – ₹600 |
250 g (Packets) | Roasted Makhana | Packed | 1000 packets | ₹140 – ₹170 per packet |
200 g | Zesty Masala Makhana | Packet | 1000 packets | ₹120 – ₹150 per packet |
1 kg | Broken Makhana | Loose | 100 kg | ₹300 – ₹400 |
Bulk 25 kg Bags | Common White Makhana | Loose | 250 kg | ₹450 – ₹550 |
Note: Prices vary based on supplier, season, and makhana grade. Bihar remains the price leader due to local production efficiency.
Why Snack Brands Choose Makhana
- Protein-Rich Snack Base: Makhana offers high protein and low-calorie benefits, ideal for health-conscious markets.
- Customizable Flavors: Suitable for masala, honey-coated, tandoori, or peri-peri snack variants.
- Extended Shelf Life: Makhana has a dry, long shelf life of 6–8 months when packed correctly in food-grade materials.
- Growing Consumer Demand: With increasing demand for roasted snack delights, makhana fits the clean-label trend.
Key Players in Makhana Wholesale
Snack brands sourcing makhana at scale can explore suppliers like:
- PLS Agro Foods
- Gustosa Foods
- Grain Basket Foods India
- Swastik Food Group
- Aggarwal Food Products (India)
- Madhuban Makhanas
- Bora Foods India
- Karnavati Spices
- Sati Trading Company
- Gokul Agro Products
These players offer multiple grade options (lava, pop, broken), packet sizes, and custom labeling for private-label snack manufacturing.
Wholesale Sourcing: Factors to Consider
To meet wholesale requirements, snack brands must assess:
Cultivation & Quality
- Cultivation Type: Common vs. Organic
- Drying Technique: Sun-dried vs. Roasted
Packaging Options
- Loose Bulk Packaging: Ideal for in-house processing
- Retail Packets (200g/250g): Ready for retail shelves
- Custom OEM Branding: For private-label snack product lines
Minimum Order Quantity (MOQ)
- Starts at 100–250 kg depending on the type and form
Shelf Life
- Typically 6–8 months, depending on packaging and climate conditions
Where to Buy Makhana Wholesale for Snacks?
Popular Wholesale Markets:
- Sethi Chowk, Bihar
- Pelhar, Maharashtra
- Ahmedabad Agro Market
- Chowk, Lucknow
These regions support bulk procurement, reliable logistics, and support for wholesale marketing industry partnerships.
Tips for Successful Makhana Wholesale Endeavors
- Compare Suppliers: Evaluate based on grade, price, and certification (FSSAI).
- Request Samples: Especially for roasted snack quality assurance.
- Negotiate on MOQ: For trial batches before bulk orders.
- Check for Broken Makhana Proportion: Impacts overall snack crunch and yield.
- Insist on Food-Grade Packaging: Ensures safety and shelf stability.
Conclusion
Makhana has become a go-to ingredient for snack brands tapping into health-conscious and protein-focused markets. To compete effectively, brands must understand the Makhana wholesale price in Bihar, explore reliable suppliers, and select the right type and packaging for their needs.
With the right sourcing strategy, makhana-based snacks can offer high margins, long shelf life, and consistent consumer satisfaction.