Makhana Wholesale for Snack Brands – Sourcing, Pricing & Supply Insights

Makhana Wholesale for Snack Brands

Makhana, also known as fox nuts or lotus seeds, has gained significant popularity in the snack industry due to its high protein content, low fat, and crunchy roasted appeal. For snack brands looking to incorporate makhana into their product range, understanding makhana wholesale sourcing becomes critical — especially when navigating price points and packaging standards. One of the most competitive supply hubs is Bihar, India’s makhana cultivation capital.

This blog explores the essential factors brands should consider when sourcing makhana wholesale, including types, packaging, shelf life, and the Makhana wholesale price in Bihar.

Makhana Wholesale Price in Bihar – Chart Overview

Packaging Size

Makhana Type

Form

MOQ (Min. Order Quantity)

Approx. Price (INR/Kg)

1 kg

Lava Makhana

Loose

100 kg

₹520 – ₹600

250 g (Packets)

Roasted Makhana

Packed

1000 packets

₹140 – ₹170 per packet

200 g

Zesty Masala Makhana

Packet

1000 packets

₹120 – ₹150 per packet

1 kg

Broken Makhana

Loose

100 kg

₹300 – ₹400

Bulk 25 kg Bags

Common White Makhana

Loose

250 kg

₹450 – ₹550

Note: Prices vary based on supplier, season, and makhana grade. Bihar remains the price leader due to local production efficiency.

Why Snack Brands Choose Makhana

  • Protein-Rich Snack Base: Makhana offers high protein and low-calorie benefits, ideal for health-conscious markets.

  • Customizable Flavors: Suitable for masala, honey-coated, tandoori, or peri-peri snack variants.

  • Extended Shelf Life: Makhana has a dry, long shelf life of 6–8 months when packed correctly in food-grade materials.

  • Growing Consumer Demand: With increasing demand for roasted snack delights, makhana fits the clean-label trend.

Key Players in Makhana Wholesale

Snack brands sourcing makhana at scale can explore suppliers like:

  • PLS Agro Foods

  • Gustosa Foods

  • Grain Basket Foods India

  • Swastik Food Group

  • Aggarwal Food Products (India)

  • Madhuban Makhanas

  • Bora Foods India

  • Karnavati Spices

  • Sati Trading Company

  • Gokul Agro Products

These players offer multiple grade options (lava, pop, broken), packet sizes, and custom labeling for private-label snack manufacturing.

Wholesale Sourcing: Factors to Consider

To meet wholesale requirements, snack brands must assess:

 Cultivation & Quality

  • Cultivation Type: Common vs. Organic

  • Drying Technique: Sun-dried vs. Roasted

 Packaging Options

  • Loose Bulk Packaging: Ideal for in-house processing

  • Retail Packets (200g/250g): Ready for retail shelves

  • Custom OEM Branding: For private-label snack product lines

 Minimum Order Quantity (MOQ)

  • Starts at 100–250 kg depending on the type and form

 Shelf Life

  • Typically 6–8 months, depending on packaging and climate conditions

Where to Buy Makhana Wholesale for Snacks?

Popular Wholesale Markets:

  • Sethi Chowk, Bihar

  • Pelhar, Maharashtra

  • Ahmedabad Agro Market

  • Chowk, Lucknow

These regions support bulk procurement, reliable logistics, and support for wholesale marketing industry partnerships.

Tips for Successful Makhana Wholesale Endeavors

  • Compare Suppliers: Evaluate based on grade, price, and certification (FSSAI).

  • Request Samples: Especially for roasted snack quality assurance.

  • Negotiate on MOQ: For trial batches before bulk orders.

  • Check for Broken Makhana Proportion: Impacts overall snack crunch and yield.

  • Insist on Food-Grade Packaging: Ensures safety and shelf stability.

Conclusion

Makhana has become a go-to ingredient for snack brands tapping into health-conscious and protein-focused markets. To compete effectively, brands must understand the Makhana wholesale price in Bihar, explore reliable suppliers, and select the right type and packaging for their needs.

With the right sourcing strategy, makhana-based snacks can offer high margins, long shelf life, and consistent consumer satisfaction.

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